Simon Elliott returned to head up Chrysler’s UK operations at the beginning of the year with his passion for the brand strengthened after two years of heading up its Chinese operations.

Daihatsu has a refreshingly different way of doing business.

Bernard Bradley this week takes the helm at Honda UK with the brand on the cusp of securing a 5 per cent market share and intent on continuing its drive upmarket.

Big improvements in customer satisfaction ratings show Mercedes-Benz is recovering from its controversial problems relating to product quality – but the premium brand's UK network remains obsessed with providing the best in customer service.

Paul Willis honed his instinct for retailing at Marks & Spencer and, having moved into the motor industry with Ford in 1987, is now bringing those skills to bear at Volkswagen where he has been UK director for seven years.