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Friday, 11 July 2008 |
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Suzuki has signed a deal with Disney Pixar to promote its new WALL-E animated film.
The agreement will see Suzuki use the WALL-E robot in its promotional activities and the brand will also be offering free tickets to the film as prizes when a car is taken on a test drive from a franchised dealership. All 151 Suzuki dealers will host their own promotional events over the weekend of the 19-20 July.
The film recently opened in the US and went straight to number one spot at the box office with takings of over $62m to date.
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