Starting at £15,490 for the entry-level model, the saloon will be available at launch in three trim levels.

Trim levels include the S, SE and Elegance, which marks a shift away from the badging of other Skoda model ranges. The top-priced model in the range is the Elegance 2.0 TDI CR 4x4 at £23,835. “In today's economic climate where value is king, the Superb offers a mainstream car that delivers value,” said Robert Hazelwood, Skoda UK brand director. “When I look at the pricing and equipment compared to Superb's competition, I am especially pleased.”