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Kia design chief: Video interview
26 March 2008
Peter Schreyer talks to Motortrader.com
Kia Motors chief design officer Dr. Peter Schreyer talks to automotive journalist Martin Gurdon about his latest work which debuted at this month's Geneva Motor Show. Schreyer, who designed the Audi TT, talks about the processes behind designing Kia's Soul concept cars and the differences between European and South Korean car design. Click below to watch the video interview. 
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